Restaurants
Track the competitors that matter most and view in-store and delivery prices collected monthly.
Brands
Unlock pricing evolution across all restaurant segments, including QSR, fast casual and fine dining.
Countries and counting
Compare prices across borders and create profitable international pricing strategies.
Track Competitors With Ease
- Use intuitive dashboards to compare monthly pricing tactics and price changes.
- Effortlessly filter data by competitor, channel, state, market and menu category.
Get the Answers You Need
- Access your competitors’ price increases and view price distribution.
- Analyze how much price has changed by brand, individual store or category.
Explore Regional Pricing
- Use the interactive heatmap to compare and track price changes across specific regions.
- Identify your competitor’s regional trends and fluctuations in pricing, helping you make data-driven decisions.
- Access accurate, pre-categorized menu item comparisons based on your brand’s input and our 25+ years of industry expertise.
- Unlock invaluable competitor insights at a menu, category and item level.
- Identify strengths and areas of opportunities in your pricing strategy at a brand, regional and store level.
- Easily export monthly data to stay informed and ahead of the competition.
- Discover how competitive insights can inform data-driven pricing decisions and empower your brand.
What is RMS’ Restaurant Price Index (RPI) and how is it different to other indexes?
RMS’ proprietary Restaurant Price Index (RPI) is the ultimate competitive price tracker that measures pricing evolution for 170,000 restaurant locations across brands, segments and cuisines on a monthly basis.
At a high level, RPI tracks inflation and price changes over time, and applies a weighted average menu mix to each of your competitors based on RMS’ 25+ years of experience.
Other food related indexes, such as Food Away from Home, are only available by region and sub-region. RPI, however, gives you complete visibility into your competitors’ pricing strategies on a national level and across regions, cities or neighborhoods. RPI provides a full picture of your competitors’ overall menu price changes.
How many competitors can I track?
Theoretically as many as you like. We recommend tracking up to 6 brands within your competitor set, plus your own brand for comparison. Reach out to our team to discover the possibilities.
Can RMS help me define my competitor set?
Absolutely! By conducting a comprehensive, Conjoint Analysis study specific to your brand, we can ask your customers who they consider your competition. We combine these insights with over 25 years of menu engineering and restaurant pricing experience to define your competitor set.
Can you track competitors across the world?
We have competitor data for major brands in several countries and track prices in each country’s local currency. You tell us the brand and country, and we will provide a free data sample.
How much does access to the Competitor Price Intelligence cost?
We price Competitor Price Intelligence based on the number of chosen locations and competitors. Reach out to us for a customized quote.
Where is the price data coming from?
All price observations are public information.
