Special Insights
Restaurant Consumer Report
Q3 Update: Plant-based Meat Alternatives
The plant-based meat market is growing, but has COVID-19 had an effect on consumer consumption? What motivates people to eat plant-based meat alternatives? When choosing where to eat, what percentage of consumers would switch to another restaurant brand offering plant-based meats?
We asked 800 US diners these questions and more to capture the current customer sentiment towards plant-based meats as restaurants strategize for the future.
Access the latest insights.
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2020 Q4 Update - Loyalty Programs
With the continuous rise of technology in the restaurant industry we asked over 800 US consumers about their thoughts on restaurant loyalty programs.
2020 Q4 Update - Drive-thru Trends
In our last survey of 2020, we asked 800 US consumers a series of questions to continue our understanding of how consumer behavior has changed over the year.
2020 Q4 Update - 2021 Trends
In our last survey of 2020, we asked 800 US consumers a series of questions to continue our understanding of how consumer behavior has changed over the year.
2020 Q3 Update - Plant-based Meat Alternatives
Have sentiments towards plant-based meat alternatives changed? 800 US diners weigh in.
2020 Q3 Update - Delivery Edition
How much has the use of delivery changed over these past months and by which generations? 800 US diners weigh in.
July 2020 Update - Family Insights
How have dining habits for Family Households changed compared to Single Households? 1,200 US diners weigh in.
July 2020 Update - Generational Insights
How do different generations feel about dining out again, breakfast, raising prices and more? 1,200 US diners weigh in.
June 2020 Update - Part One
What customers think about raising prices, eating out, masks, breakfast and more. 1,200 US diners weigh in.
Understanding the restaurant consumer in a COVID-19 world
In this multiple part series, we are analyzing responses of over 1,800 restaurant consumers from 3 major markets (US, UK, and Singapore/ South Korea/Taiwan) to understand their behavior and perceptions on the industry as the COVID-19 pandemic continues to unfold and impact throughout the world.
Series 4 – U.S. vs U.K. frequent users
Series 3 – U.S. vs Asia frequent users
Series 2 – U.S. Frequent users
Series 1 – Common consumer themes
About RMS
Increasing margins for food service and hospitality companies for 25 years
We help executives and finance professionals in the restaurant industry address profitability challenges. Our data-driven approach to optimizing sales, menus and financial health helps iconic brands and upcoming concepts in more than 40 countries. We currently count more than 100,000 restaurants as clients.
